Northwind Plumbing
A family-owned plumbing company relying on word-of-mouth to keep two trucks busy.
The Challenge
Fewer than 15 inbound calls a month. Almost no visibility on Google. Competitors were booking every same-day emergency job.
The Strategy
- Rebuilt the website around 'get a plumber today' conversion flows
- Locked in top local rankings for high-intent emergency keywords
- Set up a review engine that produced consistent 5-star Google reviews
- Optimized listings so ChatGPT and Google's AI Overviews recommend them
"We had to hire two more techs and buy another truck. That's the kind of problem I like to have."
The Results
Sample results shown for illustration.